The Impulsive Group's flagship property, Sanctuary Hotel New York, has been a labor of love for its proprietors Hank Freid and Brandon Freid since they began developing the property in 2006. With passion and care, they have personally crafted this building into a home for the discerning global nomad offering a four-star, stylish Manhattan experience in the heart of Times Square.
The Freid's acquired the property with a vision to create a luxury retreat unlike any other Manhattan hotel. Years of travelling the world had crafted the duo’s impeccable taste for exceptional service, breathtaking environments, and out of the ordinary experiences. After perfecting the art of chic budget hotels, the father and son team chose to bring their brand personalized hospitality to Manhattan with the Sanctuary. The Sanctuary Hotel features a unique blend of service and style, and was inspired by the warm hospitality and attention to detail innate to quaint hotels throughout Europe.
The Sanctuary Hotel evokes modern design sensibilities of upscale boutique properties while focusing the comfort and luxury that define timeless properties. With a warm color palette featuring chocolate brown, cognac, ye...
moreThe Impulsive Group's flagship property, Sanctuary Hotel New York, has been a labor of love for its proprietors Hank Freid and Brandon Freid since they began developing the property in 2006. With passion and care, they have personally crafted this building into a home for the discerning global nomad offering a four-star, stylish Manhattan experience in the heart of Times Square.
The Freid's acquired the property with a vision to create a luxury retreat unlike any other Manhattan hotel. Years of travelling the world had crafted the duo’s impeccable taste for exceptional service, breathtaking environments, and out of the ordinary experiences. After perfecting the art of chic budget hotels, the father and son team chose to bring their brand personalized hospitality to Manhattan with the Sanctuary. The Sanctuary Hotel features a unique blend of service and style, and was inspired by the warm hospitality and attention to detail innate to quaint hotels throughout Europe.
The Sanctuary Hotel evokes modern design sensibilities of upscale boutique properties while focusing the comfort and luxury that define timeless properties. With a warm color palette featuring chocolate brown, cognac, yellows, and deep oranges, guest rooms are richly detailed with leather headboards, crystal chandeliers, glass-walled showers, marble countertops, fireplaces, and leather-printed wall tiles. Accents of brown glass, honey onyx, smoked glass, and brushed brass create a vibrant and chic lodging experience.
The Sanctuary Hotel offers 115 New York boutique hotel guest rooms and suites, including one floor of pet friendly rooms. Room types include superior queen rooms, deluxe queen and king rooms with additional space for a rollaway bed, double double rooms, and a one bed room Sweet Suite.
• Honor bar
• Makeup mirrors
• Frette linens
• Rainfall Shower
• Designer bath amenities
• Hairdryer
• Bathrobes
• iHome docking station
• 32- or 42-inch LCD flat screen TV with HDTV
• On Command movies
• In-room safe
Sanctuary Hotel New York has personalized guest rooms and the entire property with spectacular high-end amenities. Not just luxury brands, but high quality products and services you cannot find with the competition. These personalized extravagances combined with their S.T.A.R.™ Service Program (Service Tailored to Any Request), have created an environment and an experience that is certain to make you a passionate enthusiast of the property.
The chic, stylish, and comfortable guestrooms feature a minibar, large plasma TVs, Frette fine linens, European bath and toiletry products, bathrobes, a makeup mirror, an in-room safe large enough for a 15” laptop, iHome clock radio and MP3 player, and wireless high-speed Internet access throughout the property.
Though your personally designed guest room will be one highlight of your visit, there are other surprises awaiting you throughout the Sanctuary Hotel, including a restaurant and lounge that pulses with energy and elegance, state-of-the-art fitness center, 24-hour S.T.A.R.™ Experience Managers, business services, valet parking, and car and limousine service.
Changing the notion of what it means to be a luxury hotel, the Fried's look forward to welcoming you home to the Sanctuary Hotel. Get ready for Impulsive Luxury, the art of being pleasantly surprised.
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